The secret to happy customers and a thriving auto service business is finding out what your customers want. Then, do that all day long, every day, without exception. That is the secret to a successful auto service business.
How do you find out what your customers want?
Just ask them. Request their honest opinion, good or bad. Show your sincere concern for their satisfaction.
How
One of the easiest ways to find out what your customers want is to look through your customer reviews and check the feedback they provide. To create the list below, we searched through the reviews and feedback from various auto service shops we work with. Here is what their customers like, dislike, and really, really want.
What Auto Service Customers Want:
- Done right the first time (don't waste their time).
- Done on budget (no surprises).
- Wise auto care advice (provide the best value).
- Quick turnaround (respect their time).
- Trustworthy (be fair, accept responsibility, provide a warranty).
- Clear communication (Be transparent, no jargon, show & tell).